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	<title>Baron C. Miller</title>
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	<link>http://baronmiller.com</link>
	<description>Digital Creative Catalyst</description>
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		<title>Meeting of the Minds</title>
		<link>http://baronmiller.com/baronmiller/meeting-of-the-minds-2</link>
		<comments>http://baronmiller.com/baronmiller/meeting-of-the-minds-2#comments</comments>
		<pubDate>Fri, 12 Feb 2010 21:59:54 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Baron Miller]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=100</guid>
		<description><![CDATA[A few weeks ago we had a MOTM Roundtable with Scott Leese at Chapter 8. The large circle table there lends itself to an intimate conversation. This meeting dove into the subconscious and raised expectations of our future thinking &#8211; a different kind of MOTM from technology and community we typically focus on. Scott has [...]]]></description>
			<content:encoded><![CDATA[<p>A few weeks ago we had a MOTM Roundtable with Scott Leese at Chapter 8. The large circle table there lends itself to an intimate conversation. This meeting dove into the subconscious and raised expectations of our future thinking &#8211; a different kind of MOTM from technology and community we typically focus on. Scott has a gift for raising the roof. He changed some thinking and let some goals free.</p>
<p><a href="http://baronmiller.com/wp-content/uploads/2010/02/meeting-of-the-minds-logo.jpg"><img class="size-full wp-image-101  alignright" title="meeting-of-the-minds-logo" src="http://baronmiller.com/wp-content/uploads/2010/02/meeting-of-the-minds-logo.jpg" alt="MOTM" width="154" height="41" /></a></p>
<p>Very excited for MOTM in 2010. We&#8217;ve located an excellent venue for our Thousand Oaks meetup. I&#8217;m back on track, scheduling the year, speakers and topics. Excited to be working with Ben Kuo to find the right mix of influence and expertise we like to bring to the group.</p>
<p><a title="Contact Baron Miller" href="http://baronmiller.com/contact/" target="_self">Shoot me a note</a> if you have ideas for topics and guests. We&#8217;re also going to open the door for sponsorships, giving us opportunity to do bigger and better things.</p>
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		<title>Live Facebook Video Chat w/David Arquette &amp; Shira Lazar at Propr Clothing</title>
		<link>http://baronmiller.com/baronmiller/live-video-chat-in-facebook-david-arquette-interview</link>
		<comments>http://baronmiller.com/baronmiller/live-video-chat-in-facebook-david-arquette-interview#comments</comments>
		<pubDate>Thu, 05 Nov 2009 18:33:35 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Baron Miller]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=92</guid>
		<description><![CDATA[Propr Clothing is a fun brand to work with and an ideal client for my company, KilMil. Categorized as a &#8216;celebrity&#8217; clothing line (Partnership between David Arquette, Ben Harper, and David Bedwell), these guys are truly passionate about the brand and put a lot of energy into the design, quality and methods of manufacturing of [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://baronmiller.com/wp-content/uploads/2009/11/propr-live-facebook.jpg"><img class="alignleft size-full wp-image-93" style="margin-left: 10px; margin-right: 10px;" title="propr-live-facebook" src="http://baronmiller.com/wp-content/uploads/2009/11/propr-live-facebook.jpg" alt="propr-live-facebook" width="200" height="400" /></a><a title="Propr Clothing" href="http://www.proprclothing.com/" target="_blank">Propr Clothing</a> is a fun brand to work with and an ideal client for my company, <a title="Kilpatrick &amp; Miller" href="http://kilmil.com/" target="_blank">KilMil</a>. Categorized as a &#8216;celebrity&#8217; clothing line (Partnership between David Arquette, Ben Harper, and David Bedwell), these guys are truly passionate about the brand and put a lot of energy into the design, quality and methods of manufacturing of their clothes. Their focus on the product makes &#8216;marketing&#8217; seamless &#8211; we&#8217;re building an authentic brand and community attraction vs. mass marketing a shallow concept.</p>
<p>To get to know the story and the company background, we&#8217;ve setup a <a title="Live Video Chat" href="http://www.facebook.com/permalink.php?story_fbid=212418370048&amp;id=169671073458#/event.php?eid=185677477968&amp;ref=nf" target="_blank">live video chat</a> on <a href="http://www.facebook.com/permalink.php?story_fbid=212418370048&amp;id=169671073458#/event.php?eid=185677477968&amp;ref=nf" target="_blank">Facebook</a> with David Arquette, hosted by <a title="Shira Lazar" href="http://www.twitter.com/shiralazar" target="_blank">@shiralazar</a>. We&#8217;re broadcasting live via <a title="Spinnio" href="http://www.facebook.com/spinnio?v=app_4949752878" target="_blank">Spinnio</a> technology, developed by my buddy <a title="Dustin Luther" href="http://twitter.com/tyr" target="_blank">Dustin Luther</a>,  shooting video streamed from the Propr store in Venice, CA (<a title="Propr Clothing Store" href="http://maps.google.com/maps?hl=en&amp;client=firefox-a&amp;q=1306+Abbot+Kinney,+Venice&amp;ie=UTF8&amp;gl=us&amp;ei=7hnzSoHQO8SZkQWLsrWvAw&amp;ved=0CAgQ8gEwAA&amp;hq=&amp;hnear=1306+Abbot+Kinney+Blvd,+Los+Angeles,+California+90291&amp;t=h&amp;z=16&amp;iwloc=A" target="_blank">1306 Abbot Kinney</a>). I&#8217;m excited for the community to see what&#8217;s going into these clothes and the passion that&#8217;s driving the direction of the new Fall and 2010 lines.</p>
<p>Hope you can <a title="Propr Live Video Facebook Chat" href="http://www.facebook.com/permalink.php?story_fbid=212418370048&amp;id=169671073458#/event.php?eid=185677477968&amp;ref=nf" target="_blank">join the conversation</a> this Friday night, November 6 &#8211; you too can interview David Arquette. See you online.</p>
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		<title>CitySourced : Waking Up The Neighborhood</title>
		<link>http://baronmiller.com/friends/waking-up-the-neighborhood</link>
		<comments>http://baronmiller.com/friends/waking-up-the-neighborhood#comments</comments>
		<pubDate>Tue, 22 Sep 2009 19:45:47 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Friends]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=49</guid>
		<description><![CDATA[Kurt Daradics and Jason Kiesel are on a speeding train after introducing their new application, CitySourced, to TC50. This game changer challenges the brightest minds to wake up the neighborhood and focus on making the world a better place.]]></description>
			<content:encoded><![CDATA[<div class="mceTemp">
<dl id="attachment_54" class="wp-caption alignnone" style="width: 510px;">
<dt class="wp-caption-dt"><a href="http://baronmiller.com/wp-content/uploads/2009/09/citysourced-jason-kurt1.jpg"><img class="size-full wp-image-54" title="citysourced-jason-kurt" src="http://baronmiller.com/wp-content/uploads/2009/09/citysourced-jason-kurt1.jpg" alt="Kurt Daradics &amp; Jason Kiesel, founders of CitySourced" width="500" height="225" /></a></dt>
</dl>
</div>
<p>What a great success story &#8211; and it&#8217;s just getting started.</p>
<p>Jason Kiesel gave us access to publicly elected officials through his application &#8211; <a title="FreedomSpeaks" href="http://www.freedomspeaks.com" target="_blank">Freedom Speaks</a>.</p>
<p>This resonated with an aggressive path Kurt Daradics (aka &#8216;<a title="KurtyD" href="http://twitter.com/kurtyd" target="_blank">KurtyD</a>&#8216;) was taking by waking up the neighborhood with the power of the social graph &#8211; Co-founding the <a title="Digital Family Summit" href="http://www.digitalfamilyinc.com/" target="_blank">Digital Family</a> and our group, <a title="MOTM" href="http://www.motms.com" target="_self">MOTM.</a></p>
<p>They combined energies to create a civic engagement platform called <a title="CitySourced" href="http://www.citysourced.com" target="_blank">CitySourced</a>, empowering the population to better the environment (using smart-phones). Wining a spot at <a title="TC50 TechCrunch" href="http://www.techcrunch50.com/" target="_blank">TC50</a>, they take third place but win over the media and judges with a tool that is already changing the way cities are managed.</p>
<p>Check out some of the <a title="Citysourced Press" href="http://www.citysourced.com/press.aspx" target="_blank">outstanding media coverage</a>. Let&#8217;s shift our focus to building tools that <a title="Ben Kuo" href="http://blog.socaltech.com/2009/09/17/on-startups-changing-the-world/" target="_blank">change the world</a>, as Ben Kuo recognizes the <a title="socalTECH" href="http://www.socaltech.com/" target="_blank">socalTECH</a> community vision.</p>
<p>Congrats guys!</p>
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		<title>Search Evolves as Google Designer Leads Twitter</title>
		<link>http://baronmiller.com/social-media/googles-designer-goes-to-twitter-search-evolves</link>
		<comments>http://baronmiller.com/social-media/googles-designer-goes-to-twitter-search-evolves#comments</comments>
		<pubDate>Sun, 10 May 2009 04:34:26 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=29</guid>
		<description><![CDATA[
Douglas Bowman, the top visual designer at Google, recently left to lead the design team at Twitter. Bowman shares the dynamics of Google&#8217;s data driven design &#8211; one small change to a link color on Google.com can affect the bottom line in large dollar amounts.
At Twitter, Bowman will have the toughest job as an interface [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a title="Twitter Search" href="http://www.nytimes.com/2009/05/10/business/10ping.html?_r=1&amp;partner=rss&amp;emc=rss" target="_blank"><img class="aligncenter" style="border: 0pt none; vertical-align: middle; margin-top: 5px; margin-bottom: 5px;" src="http://www.baronmiller.com/images/google-twitter.jpg" alt="Twitter Search" width="521" height="212" /></a></p>
<p><a title="Douglas Bowman" href="http://www.nytimes.com/2009/05/10/business/10ping.html?_r=1&amp;partner=rss&amp;emc=rss" target="_blank">Douglas Bowman</a>, the top visual designer at Google, recently left to lead the design team at Twitter. <a title="Twitter Search" href="http://www.nytimes.com/2009/05/10/business/10ping.html?_r=1&amp;partner=rss&amp;emc=rss" target="_blank">Bowman shares the dynamics of Google&#8217;s data driven design</a> &#8211; one small change to a link color on Google.com can affect the bottom line in large dollar amounts.</p>
<p>At Twitter, Bowman will have the toughest job as an interface designer. He now has millions of critics to comment instantly on his design implementations. This is the future of all websites, thus the need for a strong balance and philosophy on utilizing customer feedback for design and application direction.</p>
<p>I also take Bowman moving to Twitter as yet another indication that search is evolving. <a title="Twitter Search" href="http://search.twitter.com" target="_blank">Search.twitter.com</a> is a great search tool, a bit coarse and sometimes distorted, but the best resource for live search. <a title="Mahalo.com" href="http://www.mahalo.com" target="_blank">Mahalo.com</a> is also a good resource for social search, more refined in the vein of Wikipedia. And finally, for shopping,  <a title="Scour.com" href="http://www.scour.com" target="_blank">Scour.com</a> will pay you to search and provide discounts for purchasing.</p>
<p><a title="Twitter Search" href="http://www.nytimes.com/2009/05/10/business/10ping.html?_r=1&amp;partner=rss&amp;emc=rss" target="_blank">The NY Times calls this the Age of Google</a>. Twitter is not the next Google, but Google is nearing the end of its Age. Search is young and entering a new era.</p>
<p><strong>Read:</strong> <a title="NY Times" href="http://www.nytimes.com/2009/05/10/business/10ping.html?_r=1&amp;partner=rss&amp;emc=rss" target="_blank">Data, Not Design, Is King in the Age of Google </a></p>
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		<title>Social Media Etiquette</title>
		<link>http://baronmiller.com/social-media/social-media-etiquette</link>
		<comments>http://baronmiller.com/social-media/social-media-etiquette#comments</comments>
		<pubDate>Sat, 14 Feb 2009 04:49:02 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Joel Ordesky Social Networking ExecTec Brian Solis]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=27</guid>
		<description><![CDATA[Just read this great e-mail from Joel Ordesky on the Do's and Don'ts of Social Networking. Social communities have their own culture and it's important to learn the etiqutte before entering. ]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft" style="float: left; margin: 5px 15px; border: 0px;" src="http://baronmiller.com/wp-content/uploads/2009/02/etiquette.jpg" alt="Social Etiquette" width="170" height="140" />Just read this great e-mail from Joel Ordesky on the <a title="ExecTec" href="http://www.meetup.com/ExecTec/calendar/9678297/" target="_blank">Do&#8217;s and Don&#8217;ts of Social Networking</a>. Social communities have their own culture and it&#8217;s important to learn the etiqutte before entering. The more we live in this online space, we create our own language and sometime&#8217;s &#8216;regional&#8217; dialect. Twitter probably has the biggest learning curve as there are subtleties within the technology and often a shorthand language to fit within 140 characters. He recommends <a title="The Ultimate Social Media Handbook" href="http://www.techipedia.com/2008/social-media-etiquette-handbook/" target="_blank">The Ultimate Social Media Etiquette Handbook</a> which could be a good read, especially if you&#8217;re introducing an organization to social media. Joel also links to Brian Solis&#8217;s thoughts on <a title="http://www.briansolis.com/2009/02/finding-tweet-spot-top-tips-for.html" href="http://www.briansolis.com/2009/02/finding-tweet-spot-top-tips-for.html" target="_blank">Finding the Tweet Spot &#8211; Top Tips for Building Twitter Relationships</a> &#8211; a very good read. Learn the <a title="ExecTec" href="http://www.meetup.com/ExecTec/calendar/9678297/" target="_blank">Do&#8217;s and Don&#8217;ts of Social Networking</a>.</p>
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		<title>Meeting of the Minds</title>
		<link>http://baronmiller.com/motm/meeting-of-the-minds</link>
		<comments>http://baronmiller.com/motm/meeting-of-the-minds#comments</comments>
		<pubDate>Tue, 03 Feb 2009 18:44:45 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[MOTM]]></category>
		<category><![CDATA[MOTM EA Scrabble Facebook]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=26</guid>
		<description><![CDATA[My buddy Kurt Daradics and I started a group last year called Meeting of the Minds. We invite our friends to a private room at Suki 7 in Westlake Village, CA and drive a conversation with a featured guest around technology and interactive media.]]></description>
			<content:encoded><![CDATA[<p>My buddy <a title="Kurt Daradics" href="http://twitter.com/kurtyd" target="_blank">Kurt Daradics</a> and I started a group last year called <a title="Meeting of the Minds" href="http://www.motms.com" target="_blank">Meeting of the Minds</a>. We invite our friends to a private room at Suki 7 in Westlake Village, CA and drive a conversation with a featured guest around technology and interactive media.</p>
<p>Last week was off the hook. <span style="color: #4c4c4c;">We brought out Steven McClurg from <a title="Scrabble" href="http://www.ea.com/" target="_blank">EA</a>&#8217;s social gaming division. Steven shared some great insight on the current trends and monetary successes of casual and virtual gaming examples in social media. Ears were tuned to converstion on gaming business models, built on social platforms, such as EA&#8217;s launch of <a title="FacebookScrabble" href="http://www.facebook.com/apps/application.php?id=14916117452" target="_blank">Scrabble</a> on Facebook. </span></p>
<p><span style="color: #4c4c4c;">Special thanks to Jonathan Dingman and <a rel="nofollow" href="http://www.firesidemedia.net/">Fireside Media</a> for posting some great <a href="http://www.flickr.com/photos/jdingman/sets/72157613103210940/show/" target="_self">photos</a>.<br />
</span></p>
<p><a href="http://www.flickr.com/photos/jdingman/sets/72157613103210940/"><img src="http://motms.com/images/flickr-john_dingman.jpg" alt="" /></a></p>
<p>Thanks to <a href="http://www.lalawag.com/motm-photos/">Sean Percival</a> for a nice post on <a href="http://www.lalawag.com/motm-photos/">lalawag</a>.</p>
<p><a href="http://www.lalawag.com/motm-photos/"><img src="http://motms.com/images/lalawag.jpg" alt="" /></a></p>
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		<title>Inauguration Sets Record for Streaming Video</title>
		<link>http://baronmiller.com/video/abc-news-obama-makes-internet-history-inauguration-sets-record-for-streaming-online-video</link>
		<comments>http://baronmiller.com/video/abc-news-obama-makes-internet-history-inauguration-sets-record-for-streaming-online-video#comments</comments>
		<pubDate>Sat, 24 Jan 2009 10:30:41 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Video]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=25</guid>
		<description><![CDATA[During the 2009 Inauguration ceremony, the internet slowed by 60% &#8211; did you notice? This was the biggest live video stream ever. With the Facebook/CNN partnership, From 6 a.m. and 3:30 p.m. on Tuesday, it delivered more than 21.3 million live streams globally, which nearly quadrupled the 5.3 million live video stream views on Election [...]]]></description>
			<content:encoded><![CDATA[<p>During the 2009 Inauguration ceremony, the internet slowed by 60% &#8211; did you notice? This was the biggest live video stream ever. With the Facebook/CNN partnership, From 6 a.m. and 3:30 p.m. on Tuesday, it delivered more than 21.3 million live streams globally, which nearly quadrupled the 5.3 million live video stream views on Election Day. Akamai (Video Distribution backing New York Times, Viacom, the Wall Street Journal and ABC News) claims they supported 7 million simultaneous viewers &#8211; largest day ever for the delivery of concurrent live streaming of video for the company.</p>
<p><a href="http://abcnews.go.com/Technology/Story?id=6699048&amp;page=4">ABC News: Obama Makes Internet History: Inauguration Sets Record for Streaming Online Video</a></p>
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		<title>Fresh &amp; Easy Neighborhood Market™</title>
		<link>http://baronmiller.com/brands/fresh-easy-neighborhood-market%e2%84%a2</link>
		<comments>http://baronmiller.com/brands/fresh-easy-neighborhood-market%e2%84%a2#comments</comments>
		<pubDate>Mon, 17 Nov 2008 05:44:27 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Albertson's Von's]]></category>
		<category><![CDATA[Fresh & Easy Neighborhood Market Trader Joes Costco]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=24</guid>
		<description><![CDATA[Fresh &#038; Easy Neighborhood Market™ is something new and different. Ikea impressions in Trader Joe style shopping - a swell shopping experience for good foods.]]></description>
			<content:encoded><![CDATA[<p><a title="Fresh and Easy Neighboorhood Market" href="http://freshandeasy.com/" target="_blank"><img src="http://baronmiller.com/images/freshandeasyneighborhoodmarket.jpg" alt="" width="225" height="166" /></a><br />
Listening to NPR a while back, I heard an interview and discussion on how there&#8217;s a large portion of America that visit three different grocery stores for their food &#8211; Costco, Trader Joes, &amp; &#8220;Fill In Your Old School Market Here.&#8221; Strange phenomenon, but they were right on with me. Segwaying to an introduction of <a title="Fresh &amp; Easy Neighborhood Market" href="http://www.freshandeasy.com" target="_blank"><strong>Fresh &amp; Easy Neighborhood Market™</strong></a>, Lo and behold, Newbury Park, was on their list of cities for this UK-Tessco-owned market. Curiosity ensued for the next six months.</p>
<p>We got the postcard in the mail, opening day planned, here&#8217;s your $5 gift card. Thanks and we&#8217;re on our way.</p>
<p>Flash forward &#8211; I entered the market tonight and got that &#8216;this is something different&#8217; feeling like you got when you first walked into Ikea. Similar philosophy &#8211; keep it simple, hip, and relative&#8230;to my demographic. Fresh &amp; Easy products seemed to weigh other brands, but they give you a few options, and you&#8217;re done. I&#8217;m pleased with not being overwhelmed with a wall of brands. In fact, the rows seem to end at 6 ft high, which is also interesting.</p>
<p>It&#8217;s loaded with strange and forward thinking &#8216;engaging customer experiences&#8217; like a kitchen table to try foods? I don&#8217;t know, it was late, I&#8217;ll be exploring more later.</p>
<p>Alas the self checkout &#8211; no need to prepare for awkward conversation and offers for charity, help with bagging, and how much I saved by entering my phone number and tracking my food purchases. Had to turn my brain back on, going into &#8216;new interface computer scan debit card mode.&#8217;</p>
<p>It is what it is. You might find a fit and hit it frequently &#8211; most likely the idea &#8211; they kept this in mind. Lot&#8217;s of straight-forward, good looking food featuring with a share of prepared foods.</p>
<p>If you love Wal Mart and &#8220;Pay Less For More Cheap Bad Food Grocery Chain&#8221; You may enter and say, &#8220;What the&#8230;&#8221; and turn around. But you should give it a chance.</p>
<p>I enjoyed the experience and feel like there&#8217;s a lot more to find there. Not a bad first impression for a grocery store? It&#8217;s closer and less intimidating then the Other chain grocer where I run laps to find the bread. I still heart Costco (quantity and price) and Trader Joes (the official market of Indiana Jones), but we&#8217;re off to that fourth option with a four word name &#8211; <a title="Fresh &amp; Easy Neighborhood Market" href="http://www.freshandeasy.com" target="_blank">Fresh &amp; Easy Neighborhood Market™</a>. You should give it a shot. Check the website for possible <a title="Fresh &amp; Easy Neighborhood Market" href="http://www.freshandeasy.com" target="_blank">coupons</a>..</p>
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		<title>The Digital Family Reunion &#8211; Dec 11</title>
		<link>http://baronmiller.com/friends/the-digital-family-reunion-dec-11</link>
		<comments>http://baronmiller.com/friends/the-digital-family-reunion-dec-11#comments</comments>
		<pubDate>Wed, 12 Nov 2008 06:44:41 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Friends]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=22</guid>
		<description><![CDATA[Save&#8230;the&#8230;date = Dec 11, 2008


This is going to be so much fun. My friends are putting together a historic holiday party on Dec 11, featuring the community of web and tech from all the local groups, together at the Skirball. Some of the smartest, hippest people are driving this project and the list of affiliates [...]]]></description>
			<content:encoded><![CDATA[<p><strong>Save&#8230;the&#8230;date = Dec 11, 2008<br />
</strong></p>
<p><a href="http://www.digitalfamilyreunion.net"><img src="http://baronmiller.com/images/digital_family_reunion.jpg" border="0" alt="" /></a></p>
<p>This is going to be so much fun. My friends are putting together a historic holiday party on Dec 11, featuring the community of web and tech from all the local groups, together at the <a title="Digital Family Reunion" href="http://www.skirball.org/" target="_blank">Skirball</a>. Some of the smartest, hippest people are driving this project and the list of affiliates is oustanding. Stay tuned for further detail on featured guests and events for the night. Check out <a title="Digital Family Reunion" href="http://www.digitalfamilyreunion.net" target="_blank">http://www.digitalfamilyreunion.net</a></p>
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		<title>It&#8217;s a Blockbuster Night</title>
		<link>http://baronmiller.com/brands/its-a-blockbuster-night</link>
		<comments>http://baronmiller.com/brands/its-a-blockbuster-night#comments</comments>
		<pubDate>Mon, 01 Sep 2008 05:34:37 +0000</pubDate>
		<dc:creator>baron</dc:creator>
				<category><![CDATA[Brands]]></category>
		<category><![CDATA[Blockbuster Stock 100.3 Sound of LA RottenTomatoes.com]]></category>

		<guid isPermaLink="false">http://baronmiller.com/?p=19</guid>
		<description><![CDATA[Can Blockbuster be saved? Humongous brand with huge property on every corner - perhaps with some adjustments, they can be Big Blue again!? ]]></description>
			<content:encoded><![CDATA[<p>Everytime I walk into Blockbuster I have high hopes of finding that great indi film or the off-the-wall documentary &#8211; perhaps a smart, entertaining romantic comedy I can bear to watch with my wife.</p>
<p>One scan of the new release wall and I&#8217;m totally perplexed. Sometimes I stoop to 2 min load times of Rotten Tomatoes&#8217;s New DVD Release rating percentages on my prehistoric, windows mobile Treo. I&#8217;ve had business ideas for Blockbuster about every visit. You hear the frustration, no need to continue rambling.</p>
<p>Check this article out &#8211; <strong><a title="Can Blockbuster be Saved?" href="http://arstechnica.com/news.ars/post/20080831-opinion-can-blockbuster-be-saved.html" target="_blank">Can Blockbuster Be Saved?</a></strong></p>
<p><img class="alignleft" style="border: 0pt none; margin: 20px; float: left;" src="http://baronmiller.com/wp-content/uploads/2008/09/blockbuster.jpg" alt="Can Blockbuster be Saved?" width="241" height="184" /></p>
<p>Seems to be a logical yes. It&#8217;s a Humongous brand. Some of us grew up going there religiously, more than the golden arches for most.</p>
<p>It&#8217;s also a necessity, they&#8217;ve blasted out any other attempt at retail rental and they&#8217;re the only choice for that last minute decent video rental option. Albertson&#8217;s was a lonely hope with in-store rentals for $1/week, but they just went to the kiosk.</p>
<p>The Kiosk has my vote occasionally, in rare sequence of big hollywood making a good movie. The Kiosk is the top 40 jukebox.</p>
<p>For me, it&#8217;s no different than FM radio &#8211; it&#8217;s content has been heard repeatedly for years and you can almost predict what the next song in rotation is.</p>
<p>[ BUT now my radio is stuck on 100.3 the Sound of L.A. It plays a crop of what I consider to be a real playlist for my target market. (Unfortunately, KCRW doesn't make it above the hills of the valley to my neighborhood) ]</p>
<p>Blockbuster needs to focus on a new target &#8211; me. Let&#8217;s make it easier to find a movie. Let&#8217;s bring in some sort of ratings system &#8211; RottenTomatoes.com perhaps &#8211; add critics to user ratings and suggest movies through a kiosk. Make cases smaller and house more movies! Think of the library &#8211; KIOSK &#8211; Add 4 Kiosks &#8211; one at each corner. I&#8217;m sure movie licensing is cheap nowadays, be the library of movies.</p>
<p>Even the library is competition &#8211; I rent every Sunday &#8211; free documentaries and $2/week rentals of catalog hollywood titles.</p>
<p>Any suggestions for big blue? IF you see the light, put your money where your mouth is &#8211; Stocks are <a title="Blockbuster Stock" href="http://finance.google.com/finance?client=ob&amp;q=NYSE:BBI" target="_blank">$2 a share!</a></p>
<p>In case you missed it &#8211; <strong><a title="Can Blockbuster be Saved?" href="http://arstechnica.com/news.ars/post/20080831-opinion-can-blockbuster-be-saved.html" target="_blank">Can Blockbuster Be Saved?</a></strong></p>
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